Taking shape near the coastal terrain of Nova Scotia’s Mersey River, The Point is brought to life through iconography and an energetic, nature-fueled color story. To capture the optimistic essence of this new community of Scandanavian-inspired duplexes and townhomes, we sought to add a new dimension to the local fabric by expanding the language of nature through the lens of a familiar, yet evolved view of modern coastal living. Branded textiles and linework taken right from the river’s curvature blend with a knowing voice that speaks to the true potential of this community.
The Point
