Set in the picturesque suburban enclave of Rye, New York, these St. Regis Residences introduce a remarkable sense of grandeur to this tranquil locale. The branding for this exclusive community seamlessly merges sleek, modern lines with intricate graphics, pairing refreshing neutrals with a vibrant poppy hue drawn from the iconic St. Regis brand. This sophisticated… Continue reading St. Regis Residences Rye
Archives: Projects
Halletts Point
Rooted in the Danish philosophy of Hygge (hoo-gah), Halletts Point is a thoughtfully designed community where comfort and connection are central. For the second phase of this Astoria development, we crafted a brand that invites residents to slow down, settle in, and feel at home. A warm visual language—shaped by inviting forms and grounded tones—reflects… Continue reading Halletts Point
The East
The East offers a fresh way to experience the legendary cool of NYC’s East Village. Inspired by the neighborhood’s lush green pockets and the calm rhythm of the East River, we developed a brand that pairs expressive typography with jewel-toned hues to evoke a mood that’s both relaxed and refined. Subtle motion and intentional messaging… Continue reading The East
The Broad Exchange Building
Downtown Manhattan is where NYC became NYC. Like any neighborhood, it has undergone numerous changes throughout the years, but its most notable renaissance is currently in full effect. We were charged with reimagining the existing brand so that it more fully fits within this new dynamic. We ensured the building’s target demographic of young New… Continue reading The Broad Exchange Building
The Point
Taking shape near the coastal terrain of Nova Scotia’s Mersey River, The Point is brought to life through iconography and an energetic, nature-fueled color story. To capture the optimistic essence of this new community of Scandanavian-inspired duplexes and townhomes, we sought to add a new dimension to the local fabric by expanding the language of… Continue reading The Point
Highlands
Premier equestrian living takes center stage at Highlands, an upcoming community within the Hudson Valley’s Silo Ridge. We began shaping the brand with a tactile, embossed brochure cover and an airy museum-style layout. The visual narrative here captures the elegance of high-end homebuilding in a setting defined by the passion for equestrian sport. As we… Continue reading Highlands
Silo Ridge Masters
A bespoke equestrian experience that seamlessly blends world-class facilities with stunning landscapes, high-level sport, and a family-centered lifestyle. The Silo Ridge Masters 2024 was the first elite show jumping competition at the historic Keane Stud, nestled in the Hudson Valley.
Four Fifty Grand
The tale of Four Fifty Grand is over a century in the making. Borrowing from the opulence of yesteryear and the relaxed luxury point of view of today, these condominium residences embody the true meaning of idyllic. Nearly fantastical in their perfection, these homes are created for the life one only dreams about. Four Fifty… Continue reading Four Fifty Grand
One World Trade Center
Within One World Trade Center is a collection of innovators, gurus, and dynamic minds from various companies and industries. We sought to illustrate the story of this outstanding community by creating a branding system to convey what it’s like to work at this iconic location. A vibrant color spectrum paired with compelling statements and inspiring… Continue reading One World Trade Center
SVEN
Sven is an intricate fusion of technology, sustainability, and artistry, standing tall amidst the vibrant neighborhood of Long Island City. We captured this unique balance of elements by creating surreal imagery and motion while utilizing the building’s interiors as a captivating backdrop. Paired with sleek typographic lines and contemporary simplicity, the brand showcases the bold… Continue reading SVEN